Master in General Management Austria/Taiwan

Master in General Management Austria/Taiwan is one of 32 English-taught Business Administration programmes at master’s level in the register, offered by 19 institutions. 29 of them list an annual fee for students from outside the EU, EEA and Switzerland, from EUR 727 to EUR 1,453; this programme lists EUR 1,453 a year. 18 are at a public university, where EU, EEA and Swiss students pay no tuition within the standard duration plus two semesters.

What you study

This is a double degree: two semesters at Johannes Kepler University in Linz, two at Southern Taiwan University of Science and Technology in Tainan. You graduate with an MSc and an MBA. All courses are held in English, and you also take Chinese (Spoken) seminars in Taiwan so daily life in Tainan is easier.

The first year at JKU covers General Management Competence, Introduction to Digital Transformation and Technologies, Methods in Management Research, and free electives. You pick one of three Competence Areas:

• Marketing and Global Marketing in a Digital World: Global Marketing, Business-to-Business Marketing, Marketing Tools, Relationship Marketing.
• Strategic and International Management in a Digital World: strategy for complex environments, future scenarios, business models around digitalisation and the circular economy, work in multicultural and virtual teams.
• Digital Transformation: Leadership, Human Resource Management, and Change: organisational learning, organisational skills, the manager's role in shaping human resources and corporate management, individual leadership skills.

Semester two adds Interpersonal Skills and Intercultural Competence. At STUST you take Advanced Management Competence and management courses you choose, plus work on your Master's thesis and independent studies for it.

How the programme is organised

Four semesters, 120 ECTS, 30 credits each semester. The first two semesters are at JKU in Linz, the last two at STUST in Tainan. The Master's thesis and independent studies for it sit in the Taiwan year, with 2 ECTS in semester three and 14 ECTS in semester four. The programme is demanding and built around core areas of general management, with a critical and analytical approach to business.

Who it suits

You need a Bachelor's or Diploma degree in business administration or economics, or a degree comparable in content and scope. You should want a year abroad and a career that crosses borders. The programme suits people who want two recognised degrees in 24 months, one year of international experience, and base-knowledge Chinese. Spots in the double degree are limited.

Admission, language and next steps

Two steps. First, apply for admission to the Master's degree programme in Management at JKU. Then, during your first semester, apply for the double degree General Management Austria/Taiwan. C1 English is a prerequisite. The application deadline is 31 January. Applications go directly to JKU, not through a central portal; the programme page gives the details. Contact the programme management for individual academic advising.

The programme gives students a strong foundation to pursue a successful international career, focusing on business and how to think and act using a more critical and analytical approach. The programme is demanding, providing expertise in core areas of "General Management".

gemeinsam mit der Southern Taiwan University of Science and Technology Tainan (STUST)

There is no central application portal in Austria: you apply to the institution, here Johannes Kepler University Linz. A public university sets the admission requirements and dates for this level, so read them on the programme page. Entrance examination, as the register states it: An admission or aptitude procedure applies (see the programme page). Entry requirements and language tests are set by the institution, so start from the official programme page. Our guides cover tuition fees, the student residence permit and housing.