Master in Management

Master in Management is one of 32 English-taught Business Administration programmes at master’s level in the register, offered by 19 institutions. 29 of them list an annual fee for students from outside the EU, EEA and Switzerland, from EUR 727 to EUR 1,453; this programme lists EUR 1,453 a year. 18 are at a public university, where EU, EEA and Swiss students pay no tuition within the standard duration plus two semesters. The same programme title is offered at 3 institutions, so compare the content, campus and requirements before you choose.

The Master's degree in Management at Johannes Kepler University Linz is a full-time, English-taught programme worth 120 ECTS. It runs over four semesters and leads to a Master of Science (MSc). The programme is accredited by EFMD, the European Foundation for Management Development.

What you study

You build a base in general management and then choose one competence area to specialise in. The core covers management and marketing, organisation, human resource management, managerial and financial accounting, and corporate finance. You also take a module on digital transformation and technologies: how technology supports business processes, how data turns into information for strategic decisions, and how digital tools create business value. A further module sharpens personal and intercultural skills through negotiation, presentation and moderation practice, group dynamics and team development, and working in intercultural teams.

The four competence areas are:

• Marketing Management: consumer insights and relationship marketing, contemporary issues in marketing management, international marketing communication and social media, international marketing management, advanced topics in B2B marketing, and an interdisciplinary business project.
• Strategic and International Management: developing strategies for dynamic and complex environments, creating future scenarios, innovative business models linked to digitalisation and the circular economy, internationalisation strategies, and working in multicultural or virtual teams.
• Leadership, Human Resource Management and Change: organisational learning and organisational skills, management's role in shaping human resources and corporate management, individual leadership skills, and teamwork.
• Sustainable Entrepreneurship and Circular Economy Innovation: sustainable entrepreneurship principles, sustainability and circular economy, circular product and business model design, tools for entrepreneurial and circular economy innovation, and stakeholder management.

Teaching includes an interdisciplinary hands-on business project with a regional company, where you apply your academic background to a real business issue. In the Strategic and International Management area you can take part in an international simulation study on virtual collaboration.

How the programme is organised

The recommended study plan adds up to 120 ECTS. General Management Competence takes 48 ECTS, Interpersonal Skills and Intercultural Competence 6 ECTS, Introduction to Digital Transformation and Technologies 6 ECTS, the competence area 25 ECTS, the Master's Thesis and Master's Thesis Seminar 23 ECTS, and electives 12 ECTS. The programme is full-time and taught in English at level C1. Students can take part in a semester abroad.

Who it suits

The programme is aimed mainly at graduates of undergraduate degrees in Business Administration, International Business Administration, Business and Economics, Social Economics or Business Law at JKU, and at graduates of other business degree programmes in Austria or abroad, including from universities of applied sciences. It suits students who want a broad management base plus a named specialisation, and who are comfortable studying entirely in English.

Admission, language and next steps

Teaching language is English at level C1. There is no central application portal: you apply directly to JKU, and the programme page gives the application period and the full admission requirements. As a public university, JKU charges no tuition to EU/EEA and Swiss students within the standard duration plus two semesters; other students pay a fee per semester. Check the JKU page for the exact admission steps and documents before you apply.

Students receive a solid foundation in management and, at the same time, choose one of the following specialisations (Competence Areas): -Marketing and Global Marketing in a Digital World -Strategic and International Management in a Digital World -Digital Transformation: Leadership, Human Resource Management, and Change

There is no central application portal in Austria: you apply to the institution, here Johannes Kepler University Linz. A public university sets the admission requirements and dates for this level, so read them on the programme page. Entrance examination, as the register states it: No. Entry requirements and language tests are set by the institution, so start from the official programme page. Our guides cover tuition fees, the student residence permit and housing.